Creative Pyramid
What is it? A fivestep model to help the creative team convert advertising strategy and the big idea into the actual physical ad or commercial. The five elements are: attention, interest, credibility, desire, and action.Added By: Elizabeth
The Creative Pyramid definition has been viewed 1643 Time(s)!
Send To Friends!
If you'd like to send the Creative Pyramid definition to yourself or to your friends/colleagues, just enter the e-mail addresses in the boxes below -We hope you now understand the meaning of Creative Pyramid. If you need any more information on this term, please don't hesitate to contact us.