General Preplanning Input

What is it? Information gathering and/or market research studies on trends, developments, and happenings in the marketplace that can be used to assist in the initial stages of the creative process of advertising.

Added By: Hunter

Send To Friends!

If you'd like to send the General Preplanning Input definition to yourself or to your friends/colleagues, just enter the e-mail addresses in the boxes below -

We hope you now understand the meaning of General Preplanning Input. If you need any more information on this term, please don't hesitate to contact us.